New Car Sales results YTD October 2023

October 2023 Car sales record month

The new car sales results for the YTD to October have been released. Australian customers have taken delivery of just over one million vehicles this year.

Car sales by month This is a year-to-date record.

This is in part due to easing supply issues and delivering on existing orders.

Of the top ten selling vehicles, three were Utes, and the other 7 were SUV’s.

YTD SUV’s are still surging with about 56% of sales, Light Commercial with about 22%, passenger cars are still declining with around 17.5% of total sales.

Petrol remains the most popular fuel source, with 49.5% of sales, followed by diesel with 30.5%. Hybrid cars including the plug-in versions account for around 9% of sales and electric cars account for around 7% of sales YTD. Heavy commercial vehicles make up the difference.

Toyota is still number one selling twice as many cars as Mazda at number two. They are followed by Ford, Kia, and Hyundai. The next five are Mitsubishi, MG, Tesla, Subaru and Isuzu.

Final sales and positions will be determined a lot by who can get supply for the last two months.

This is a Motoring Minute

I’m Rob Fraser


New Car Sales YTD October 2023 Details

Australian customers have taken delivery of over one million new vehicles this year, as 2023 continues to break all-time sales records.

FCAI Chief Executive, Tony Weber, hailed this achievement as a testament to the unwavering demand for a wide array of vehicles across various price brackets.

“The Australian market has demonstrated incredible strength and vitality throughout 2023, culminating in Australia reaching one million sales in October for the first time, Mr Weber said.

“After some challenging years through COVID, this milestone speaks to the range of vehicles available to consumers, affirming Australia’s position as one of the world’s most dynamic and competitive markets. It also reflects vastly improved supply chains.

“In the past six months, five have broken all-time sales records compared with previous years and in October 106,809 new vehicles were delivered to Australian customers.”

In October, 38.3 per cent of sales were either in light commercial Utes, large, or upper large SUVs vehicle categories. Conversely, EV sales softened to represent 5.7 per cent of the market.

Car Sales by model and state

Car Sales by State

Sales across every State and Territory increased this month compared with October 2022.

  • Sales in the Australian Capital Territory were 18.9 per cent (1,552),
  • New South Wales 22.8 per cent (33,001),
  • Queensland 16.4 per cent (21,937),
  • South Australia 20 per cent (6,677),
  • Tasmania 20.8 per cent (1,996),
  • Victoria 32 per cent (30,740),
  • Western Australia 12.3 per cent (10,166) and
  • Northern Territory 1.9 per cent (740).

Top ten brands

Car sales by Brand

Toyota was the highest selling marque with 20,298 sales. Mazda followed with 9,316 then Ford (8,605), Hyundai (6,620) and Mitsubishi (6,395).

The Ford Ranger was the top selling vehicle recording 6,215 sales. It was followed by Toyota HiLux (5,766), Isuzu Ute D-Max (3,198) Toyota RAV4 (2,598) and Toyota Landcruiser (2561).

Car sales by segment

Key Points:

  • The October 2023 market of 106,809 new vehicle sales is an increase of 19,510
    vehicle sales or 22.3% against October 2022 (87,299). There were 25.2 selling days in both October 2023 and October 2022 and this resulted in an increase of 774.2 vehicle sales per day.
  • The Passenger Vehicle Market is up by 4,295 vehicle sales (32.2%) over the same month last year; the Sports Utility Market is up by 10,796 vehicle sales
    (22.3%); the Light Commercial Market is up by 4,234 vehicle sales (19.7%) and the Heavy Commercial Vehicle Market is up by 185 vehicle sales (4.5%) versus
    October 2022.
  • Toyota was market leader in October, followed by Mazda and Ford. Toyota led Mazda with a margin of 10,982 vehicle sales and 10.3 market share points.

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About Rob Fraser 2486 Articles
Rob Fraser – General dogsbody & Director Rob is the founder of the business. He constantly mutters something about way too many red wines one evening being to blame. Often known for taking the 4WD in the driveway over the sports car, he has travelled pretty much everywhere in Australia and when he is bored goes for a drive. He first learned to drive on the farm in a left hand drive WW11 Jeep when he was 11, and was hooked on 4WDriving way back then. In addition to 4WD he is an avid motoring enthusiast and has maintained a strong interest in the industry ever since his teens. He has owned way too many cars in his time as well. Having previously lived at the top of corporate life he retired in 2000 and hasn’t put a suit and tie on since. Cars are his passion so why not have a business doing what you love he figures. He has towed either a caravan or camper trailer to most parts of Australia, has run guided tours for camper trailers’ and instructed drivers in off road towing.