NISMO Omori – From Japan’s circuits and the legendary NISMO Omori Factory to one of the world’s most passionate GT-R communities, the next chapter of the NISMO brand’s global expansion is gaining momentum in Australia.
- Australia set to become home to one of the first NISMO Performance Centres outside Japan
- New centre to open at Nissan Ferntree Gully in Victoria in the second half of 2026, with more locations to follow
- Phased rollout will expand access to authentic NISMO performance parts, heritage parts, restoration support, technical expertise, merchandise and customer experiences
- Yutaka Sanada, President and CEO of NMC, visits Sydney as Australia takes a key role in the next phase of NISMO’s global expansion
NISMO brand’s presence in Australia
Nissan Motorsports & Customizing Co., Ltd. (NMC), together with Nissan Oceania, has confirmed a multi-phase plan to expand the NISMO brand’s presence in Australia. This means enhanced local access to authentic NISMO parts, accessories, heritage support, technical expertise and customer experiences.
At the heart of the plan is the establishment of NISMO Performance Centres in Australia, making the market one of the first outside Japan to bring NISMO Omori Factory expertise closer to local customers.
These centres will provide a direct link to NISMO’s Omori Factory in Japan, support advanced vehicle restoration programs, and feature factory-certified NISMO Meisters backed by NISMO’s global expertise.
The first local NISMO Performance Centre is targeted to open at Nissan Ferntree Gully in Victoria in the second half of 2026, with additional locations to be announced.
“NISMO represents one of the most authentic expressions of Nissan’s passion for performance, innovation and customer excitement,” said Ivan Espinosa, President and CEO, Nissan Motor Co., Ltd.
“As we advance our long-term vision of mobility intelligence for everyday life, we will continue to deliver new experiences to our customers. The expansion of the NISMO brand in markets such as Australia is an important step in bringing exciting experiences to customers who value performance and authenticity.”
Sydney GT-R Festival
The announcement coincides with the visit of Yutaka Sanada, President and CEO of NMC and global head of the NISMO brand. To Sydney ahead of this weekend’s GT-R Festival. A visit that reaffirms Nissan’s commitment to Australia as a priority market for performance, heritage and enthusiast engagement.
Sanada said: “NISMO’s global expansion is about bringing the brand closer to customers in the right markets. With the right products, services and experiences. Australia is a natural priority because of its mature performance culture. Strong GT-R community and clear appetite for authentic NISMO heritage, performance parts, technical expertise and motorsport-driven experiences.”
NMC was formed in 2022 by integrating Nissan’s motorsports and customization subsidiaries. Uniting the NISMO brand’s performance and motorsports activities with AUTECH’s customization expertise.
The visit comes at a pivotal time for NISMO, following the brand’s announcement in December 2025. Outlining a significant global expansion strategy. This includes plans to grow its restoration, restomod and parts businesses. Initially focused on the legendary Nissan Skyline GT-R (R32, R33 and R34), with further vehicles and regional programs to follow.
The broader global strategy will also see the NISMO brand expand its footprint into more markets. Increase its model lineup, evolve beyond traditional sports cars into new segments. And reinforce Nissan’s long-established “track to road” approach to motorsport-derived innovation.
About Nissan Motorsports & Customization Co., Ltd. (NMC)
Founded in 2022, NMC formed through the integration of Nissan’s motorsports activities dating back to 1936. The birth of the NISMO brand in 1984. And the establishment of AUTECH JAPAN in 1986. Nissan’s philosophy of using motorsports as a way to develop people, technology, and cars drives our passion for innovation. NISMO inherits this DNA, continuously taking on new challenges. Leveraging its expertise and spirit to enhance brand value.
