Jaguar Land Rover have just shown a new concept car its Project Vector. David Brown spoke to Dr Tim Leverton in his UK office about why JLR is focusing on more than just selling vehicles to individuals and corporations.
Dr. Tim Leveton has specialized in product development at the highest level in his 40 years in the industry. He heads Jaguar Land Rover’s Future Mobility Research Project. Their first concept vehicle, Project Vector, is electric, has side doors like a train carriage and seats that can be arranged to suit various functions because:
What we can see is that in the future, it’s not only the design of the vehicle, which will help in the way that we can create zero emission vehicles, for example. But how those vehicles integrate into a completely integrated mobility system for assistance. Our aim has got to be to reduce the number of vehicles. And this can only be achieved by sharing vehicles and by getting higher occupancy in those vehicles.