Holden Releases Range of Special Edition Vehicles

Holden Colorado7 LEHolden has announced an exciting range of special edition vehicles designed to provide customers with greater style and vehicle features whilst offering outstanding value.

Holden’s Executive Director – Marketing, Geraldine Davys, said Holden is recognising how people are using their vehicles and responding to that, delivering style, substance and value.

“This new range of special edition vehicles has been created to support our customers’ lifestyles whilst offering the great value for money Holden prides itself on,” said Ms. Davys.

“In addition to each different models’ distinctive styling and content features, all vehicles are covered by Holden’s Lifetime Capped Price servicing program, giving customers ultimate peace of mind.”

Available from April, Trax Active is based on the popular Trax LS which already boasts a frugal 1.8-litre engine and 7-inch colour touchscreen display.  Trax Active comes equipped with key styling features and roof racks, giving customers the additional tools required to support a busy lifestyle.

Holden Trax LE

Trax Active – features over and above Trax LS – $23,990 driveaway

17-inch Alloy wheels

Electric Sunroof

Roof Racks

Chrome Exterior Door Handles

‘Active’ Badge

Also available from April is the family friendly, Colorado 7 Trailblazer offering exceptional off-road ability, premium styling and an impressive 3,000kg towing capacity.  Colorado 7 Trailblazer builds on the top-of-the-range Colorado 7 LTZ upon which it’s based, providing 18-inch High Country wheels and numerous exterior styling features.

Holden Colorado7 LE

Colorado 7 Trailblazer – features over and above Colorado 7 LTZ – $48,990 driveaway

New 18-inch alloy wheels

Z71 Masked Headlamps

Rear Trailblazer 4×4 Decal

Roof Spoiler Body Colour

Trailblazer Side Badges

Colorado Branded Bonnet

Protector

Carpet Floor Mats

Following its popularity in 2015, the Colorado Storm will return in April, promising customers a more premium experience and sporty appearance.

Based on 4×4 Colorado Crew Cab LTZ, Storm adds new 18-inch alloy wheels, black nudge bar, black sports bar and a ‘Storm’ branded bonnet protector to an already impressive package including an impressive 3,500kg towing capability.

Holden Colorado Storm

Colorado Storm – features over and above 4×4 Colorado Crew Cab LTZ – $500 premium over 4×4 Colorado Crew Cab LTZ

New 18-inch alloy wheels

Black nudge bar

Black sports bar

Storm branded bonnet protector

Storm badges (rear doors)

Carpet floor mats (front and rear)

Supporting the introduction of Trax Active, Colorado 7 Trailblazer and Colorado Storm is the compelling Step Up at Holden campaign, which Ms. Davys said promised customers exceptional value for money for whichever Holden fits their lifestyle.

“Australians see their car as a supporting asset to their lives so we have designed our sales and new products to ensure we cater for a range of different life stages and lifestyles,” said Ms. Davys.

Trax Active, Colorado 7 Trailblazer and Colorado Storm will be available at Holden dealers nationwide from mid-April and is also part of Holden’s Lifetime Capped Price Service program, ensuring customers’ peace of mind long after purchase.

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About Rob Fraser 855 Articles

Rob Fraser – General dogsbody & Director
Rob is the founder of the business. He constantly mutters something about way too many red wines one evening being to blame.
Often known for taking the 4WD in the driveway over the sports car, he has travelled pretty much everywhere in Australia and when he is bored goes for a drive.
He first learned to drive on the farm in a left hand drive WW11 Jeep when he was 11, and was hooked on 4WDriving way back then. In addition to 4WD he is an avid motoring enthusiast and has maintained a strong interest in the industry ever since his teens. He has owned way too many cars in his time as well.
Having previously lived at the top of corporate life he retired in 2000 and hasn’t put a suit and tie on since. Cars are his passion so why not have a business doing what you love he figures.
He has towed either a caravan or camper trailer to most parts of Australia, has run guided tours for camper trailers’ and instructed drivers in off road towing.