SUVs, People movers and utes use to look very upright. But now the design trend is more to emphasise width, The Audi Q8 large SUV is a good example. But what about utes?
Peter Elliot is the manager of product design for Toyota Australian and headed Australia’s contribution to the look of the latest upgrade that was launched in August.
“I suppose consciously or subconsciously that starts to break conjure images or a belief around the vehicle looking very stable, looking like it’s very sure footed and looking like it’s it’s really sitting on its wheels very well. In in the design business, we talk about stance a lot,
“And it looks like, it’s never it’s not going to fall over easily or as it goes round the corner, it’s gonna look like it’s very stable and very connected to the road.
Im David Brown
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